Mostly name stuff.

I’ve been naming since 2006 and I haven’t run out of names yet.

The majority of my work is done through my full-service naming studio, Wild Geese Studio.

I teach branding, marketing, and other creative professionals how to improve how they name through a series of classes and resources I call Naming for Everyone.

I do limited freelance name-generation work with select agencies and brands.

I write a series called Truth in Branding, which covers naming-related topics. You can find all of those booklets here.

My naming studio is the U.S. member of We Are Naming, a global network of independent namers who work together to bring a global perspective to every single naming project.